I'm Yasmine, an SF-based communications professional with a passion for consumer brands, storytelling, and building meaningful connections between companies and the communities they serve. I enjoy translating complex ideas into compelling narratives that resonate with diverse audiences, and I thrive at the intersection of strategy and execution — bringing structure to fast-moving projects while identifying opportunities to tell impactful stories.
I've worked as a Communications Associate at Faire, a Public Relations Specialist at Apple, and held publicity internships at Amazon Prime Video, Paramount Pictures, and Warner Bros. Entertainment. I hold a Master of Communication Management and a BA in Public Relations from USC Annenberg.
I'm an avid traveler, home cook, and certified nutrition coach with a love for exploring new places and experiences. Whether I'm researching my next trip, experimenting with new recipes, sharing nutrition tips, or challenging myself in the gym, I'm always looking for ways to learn and grow. I also document my travels through Substack (The Rec), where I share city guides, itineraries, and recommendations to help others make the most of their adventures.
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