Viviane Williams - McDonald MA, FRSA
Brand Strategy, Marketing & Communications Leader | Driving Growth Through Insight, Creativity & Purpose | Award-Winning Campaigns | Trustee | RSA Fellow
I'm Viviane, Brand & Communications Manager at Knauf UK where I grew online channels by 25% and delivered £85M in pipeline through research-led brand storytelling. I won the CMA Award for Best Influencer Campaign and previously led brand campaigns at Kent Business School that boosted MBA applications by 40%.
I'm a Trustee of the Benjamin Zephaniah Foundation and a Fellow of the Royal Society of Arts. I believe brands are living stories that shape how people feel, think, and connect.
Ask me about brand strategy, influencer campaigns, B2B marketing in construction, and blending data with creativity.
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