Peter Thickett

I'm Peter, Senior Director of Innovation & Futures at TRIPTK. I help global brands like L'Oréal, Diageo, YSL Beauty, and The Peninsula Hotels navigate cultural and technological shifts. I identify weak signals and turn them into actionable growth strategies across luxury, beauty, hospitality, and retail. I'm also a writer and poet, which shapes how I think about culture, markets, and what comes next.

Ask me about cultural intelligence, strategic foresight, AI's impact on consumer behavior, and building innovation frameworks.