Paul Freudenberg

I run the GRAX Operational Excellence Programme, helping founders of £1M–£50M businesses turn operational complexity into strategic optionality. I built the 7Ts Value Creation Framework and GRAX methodology to create Total Alignment: a business that runs on systems, not on the owner.

I started at Capgemini in project and programme management, then founded Rostone Operations to work hands-on with leadership teams in construction, trade, and service businesses. My contrarian view: operational excellence is the highest-return investment you can make, and your valuation isn't next year's problem, it's today's scoreboard.

Ask me about operational excellence, the 7Ts Value Creation Framework, preparing for a raise or exit, and building businesses that run without you.