Lara Shackelford

I run Hawksmoor.ai, where we architect AI-native GTM systems for enterprise companies stuck in the gap between AI investment and revenue results. Our Signal Integrity Framework connects marketing, sales, and customer success into one coherent revenue motion, with measurable results in 90 days. Before founding Hawksmoor, I led AI-driven GTM at Intel, Microsoft, and iCapital, and served as CMO at Looker before its Google acquisition and at DataStax, where we grew from $5M to $25M in a year. I hold a postgraduate diploma in AI from Oxford. Ask me about AI-native GTM systems, the Signal Integrity Framework, AI Search Visibility, and why most enterprise AI investments fail to reach revenue.