Kanika Chouhan

I work across outbound, research, and operations at Substack. I've done cold calls, built CRM workflows, and seen how small changes in messaging and structure affect the pipeline. I also run an econ newsletter with 1.8K readers where I break down markets and test ideas publicly.

Before Substack, I led the Economics Student Association at University of San Francisco and worked on applied economics research and risk management projects.

Ask me about outbound strategy, CRM workflows, writing about economics, and breaking into GTM roles.