Jer Ayles

I’m the go-to strategist for serious entrepreneurs and investors who want to build wildly profitable subprime lending businesses without getting their butt handed to them.

For 20+ years, I’ve helped lenders, investors, vendors... launch, scale, and profit via storefront and online loan companies that serve America’s credit-challenged working adults that banks and credit unions refuse to help.

I provide specific, step-by-step strategies, tactics, and playbooks that guarantee success in payday loans, installment loans, car title loans, personal loans, and lines of credit.

I don’t deal in theory.

I deliver real-world insights on licensing, compliance, underwriting, marketing, collections, digital lending, and risk management; everything you need to dominate this market safely and profitably.

My mission is to help bold entrepreneurs and investors seize the massive opportunity in small-dollar lending while avoiding the regulatory traps, operational mistakes, and hidden risks that sink weaker players.

If you’re ready to lend money to strangers and win, I’m the unfair advantage you need.