Israel LoBue

I’m Israel, a follower of Jesus Christ, U.S. Navy veteran, entrepreneur, and sales leader focused on driving measurable growth. Currently serving as Chief Sales Officer at The Retirement Institute, I help independent financial advisors scale their businesses through high-quality appointment generation, AI-driven automation, and proven growth systems. My background spans 13+ years in business, sales, and leadership. I started as a fitness entrepreneur, building and selling a successful franchise—growing it from zero to multiple six figures in under four years and helping lead our team to recognition as a Top 5 fitness boot camp in San Diego. I later transitioned into digital marketing sales, where I quickly became a top performer, ranking in the top 10 consultants within two years, and went on to lead and develop a team of advisors to elevate their results. What sets me apart: • Relationship-driven sales that convert into long-term revenue • Proven ability to scale businesses from the ground up • Leadership focused on developing high-performing teams • Relentless work ethic backed by real-world execution Outside of business, I’m committed to being a strong husband, father, and friend. My foundation is simple: love God, serve others, and stay grateful every day.