Geraldina Scarascia Olson

Hi, I'm Geraldina, a fractional CMO and AI‑forward marketing leader based in California.

I help B2B SaaS companies scale past founder-led growth and build the marketing function they actually need, replacing fragmented campaigns and tools with predictable pipeline. With 20+ years in digital marketing and over 60 clients served across the US and Europe, I specialize in building high-performing, cross-functional systems and teams, connecting marketing, sales, and rev ops.

I offer fractional CMO leadership, AI and GTM strategy, and growth consultations.

My clients seek me out when they need a marketing leader who can own the function and build a scalable growth system aligning marketing, sales, and rev ops, and to leverage modern GTM tools and AI intelligently, without wasting time and budget on the wrong approach.

If you're a SaaS leader who's ready to move from duct-taped to a scalable marketing function that drives predictable pipeline, let's have a conversation.