Dave Asprey

Dave Asprey is best known as the creator of the Biohacking movement and the founder of Bulletproof Coffee. A four-time New York Times bestselling author, CEO of Upgrade Labs, and host of the Webby-winning podcast The Human Upgrade, Dave is a leader in health innovation and entrepreneurship.

He was the first to sell a product online—caffeine t-shirts from his dorm—before web browsers existed, earning him a feature in Entrepreneur Magazine. A former cybersecurity expert and early internet pioneer, he co-founded a division of Exodus Communications, helping shape today’s web.

At 28, despite career success, Dave faced serious health issues and biological aging. This sparked a personal transformation: he lost over 100 pounds, reversed his aging, boosted his IQ, and developed The Bulletproof Diet. He also coined “biohacking,” now a mainstream term recognized in the dictionary—with Dave himself cited in the definition.