Brian Moncada

Brian Moncada is the founder of Adspend.com, a YouTube advertising strategist who has generated millions in revenue and scaled multiple seven-figure businesses. Born with pectus excavatum, early struggles with self-confidence led him to discover *The Psychology of Selling* in college.

After working under entrepreneur Dean Graziosi, Brian mastered scaling businesses through YouTube advertising, spending nearly $5 million on ads while generating multiple millions in revenue. In 2020, he launched Adspend.com, scaling it to $2.4 million annually before walking away at its peak due to burnout.

Brian stepped back to seek purpose and alignment. Now he's returned with a renewed mission: building businesses with intention, integrity, and community at their core. He believes masterminds outperform courses and that community is the ultimate competitive edge.

Today, Brian helps coaches, consultants, and agency owners build scalable client acquisition systems through YouTube advertising. He combines business scaling with sovereign wealth strategies, including Bitcoin adoption.

His signature Ad Men Operating System provides a full-stack solution for predictable client acquisition and wealth sovereignty. As an "anti-guru" critic of fake guarantees, Brian prioritizes substance over hype, building a movement of sovereign entrepreneurs committed to creating lasting impact and generational wealth.